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About Us

Welcome to, where every day you'll find thousands of high-quality, unique jewelry items, at savings from 30% to 70% percent off retail prices.

Handcrafted, Selection, Value

We are direct manufacturers. Our management has a combined experience of over fifteen years in jewelry, diamonds and watches. What does this mean to the customer? We know what works and what doesn't. We only offer products that we have determined are a true value and would joy to you or your loved one. We have what you want, when you want it, and at prices that are simply not available at retail stores.

Since our founding in 2007, we have continually conducted market research to ensure we surpass customer expectations in the styles we offer. We constantly review our selection to ensure the styles we carry are meeting ever-evolving consumer demands and trends. Of the thousands of items we offer, each is carefully selected with the customer in mind. Our mission is to meet consumer demand in a demanding world.

Best Styles, Best Sales

At, you will find a wide variety of selection, each item can be customized as per your requirements. We also do a lot of custom orders. Each item is carefully handcrafted with attention to details. Our team takes great pride in the products we create or sell. Most our business comes from repeats or referrals thus we don’t have to spend much on advertising, which helps us to pass on savings to our valued customers. 

Customer Care, Our Only Priority

Here are some ways we make certain the customer's experience is a positive one:

  • A well-organized website with detailed descriptions and accurate pricing with no hidden costs.  
  • Step-by-step assistance through the selection and ordering process. We usually respond with in 24 hours, no job is difficult for us ;)
  • When the order ships we would send you videos of your item so you know what to expect.
  • A 30 Day Money Back Guarantee that makes returning an item easy and shopping worry free.
  • A dedicated customer service team that has the desire and the means to make things right, whose only priority is your satisfaction. We want you to feel good about your purchase, and we want you as a return customer. Our unparalleled customer service ensures your satisfaction. 

Worry-Free Shopping

All our items even when customized come with a 30 day money back guarantee. For us satisfaction our clients is our top priority. 

We have over 99% Happy Customers. 

Thank you visiting, we hope you had a pleasant experience!

5 South Charlotte Street, Edinburgh, EH2 4AN, United Kingdom

This location does not accept mail. For returns, please contact our customer service team. Thank you for your understanding and cooperation.

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